How to decide the right business for you

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How to decide the right business for you

7/2/2007 - by: Acquireo Team - Director of Marketing,

If you have the desire to own your own business, then the decision is which type of business should you start or buy. This question has several reasonable answers, but you need to decide why or what business would be right for you.

Here are some of the criteria that help in making the correct decision.


The amount of money you have for investment could be a deciding factor in picking the business you end up owning. The money will certainly determine if you can buy an existing business.This opens up more opportunities, as there are any numbers of businesses for sale in any given year. If you are not flush, then you must decide which type of business you would be comfortable starting from scratch. Those people who have capital have a great edge in the business they would like to own. They can afford to buy a successful business which also means they have a better chance of owning a moneymaker. Money or lack of it can be a very important element of which business could be right for you.

Experience in a business

Your experience or special knowledge can lead you to a business that would be an excellent choice for you due to this special knowledge. If you were a master plumber for example, it would make sense for you to own a plumbing company. The same would be true for an electrician or an engineer. Expertise in any field would let you have a better chance of owning a business, which would be successful Any service field that a person knows well is certainly an area that should be looked at very seriously. Service businesses are always in demand and quality businesses quickly gain customers and the subsequent referrals. If your knowledge were in management or consulting, then these areas would be natural choices. Prior experience could be a factor in making a business choice.

Personality or natural style

If your personality is naturally outgoing and people related, then you should seriously consider a business where you would have constant contact with people. Some sort of a retail business or a business that is heavily sales related would be a good choice for a person with these traits. The analytical type may want to get into a business that solves problems. Home Inspection Businesswould be a possible business choice. The idea here is take advantage of a natural instinct and make let it fit into a business that needs that kind of interest.

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A person with sales ability has an advantage as they can fit into many types of businesses and do it with great success. Sales are the mother’s milk to any business and those who can sell are very likely to do well in any business that is heavily dependent on selling. A sales pro can also manage people well as management is basically getting people to do what you want them to do. Sales leaders have a knack for doing just that.

Change of career field

Some people need to have a complete change of career in order to become recharged with their work. If you have always wanted to be in building - construction business and you are willing to study, then it is possible that a business in those types of fields would work out for you. You may have a hobby that you could convert to a thriving business. Maybe you have always wanted to own a hotel or a bed and breakfast, and then this could be a workable plan if you read about it and are aware of the pros and cons in this industry. Owning a saloon has a romance to it, but the business is confining and not everyone’s cup of tea. The point here is wanting to change your career field is fine, but make sure you are informed about the business before you make that leap.

In order to make the change, you may need to go back to school so this idea will take some serious planning and work. Going back to school sounds easy. Doing it is another thing all together.

Spend time with an owner

A neat way to learn about a business you want to get into is to go to work for someone already in the field. Ask around and explain what you are after. You can probably find an owner who is willing to take you on if you can bring something he needs in return. This may not be available in all cities, but you never know until you ask.

A new niche business

If you can see a need that does not seem to have a solution business wise, then this could well be a good place to start up a new business. There are many examples from real life like Google or FedEx. These ideas became very good businesses as they were needed and filled a niche that had no companies in it at the time.

This follows the maximum of find a need and fill it. The beauty of a niche business is if you are the only one filling it, you may have no competition to deal with. If you want to test your idea ask other people if they would use such a business if it existed. If the answer is yes, then you may be on to something.


What level of income do you need and will the business you are considering provide this level of cash flow. If it will provide the money level, then keep it on your list. If not then you will have to continue your search. You may have to go to a different industry to keep the income at the level you need for your life style.

If existing businesses are able to do this then you know it is possible to do. This may also be a reason to consider buying an existing business if you have the funds or can get terms you can live with. Changing to a much shorter income is okay if you can accept it, but for some this is reason enough to not become an owner. You have to be straight with yourself when it comes to income.


As you can see from all of the factors that need to be considered, becoming the owner of a business is not a decision that should be made without very serious thought. There are so many considerations to look at and answer for you.

Unfortunately no one but you can provide the answers. This must be a complete commitment on your part in order to be successful. Kidding yourself about this could be a recipe for disaster. This is a time to be brutally honest about what you want and what you are willing to do to get it.

Owning a business has many advantages, but you must be honest in your decisions. Only you are the maker of these business changes and you will win or lose based on what you do. When you own the business you are the upper management where the final decisions are made.

author: Acquireo Team

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