Description of the business for sale
Business sells horse products-blankets, bridles, stable equipment and accessories, and embroidered clothing, through several online channels as well as independent sales reps.
OWNER QUALIFICATIONS: Owner should have an interest in horses and equestrian sports and an understanding of online commerce, inventory, sales and marketing. No special technical skills are required.
GROWTH: Revenue expected to increase 3.5 times over last year. Still substantial room for growth through SEO, online advertising, additional sales reps, promotions, additional products.
COMPETITION: Competition fragmented, very few other specialized onlines sites, but local retail stores.
REASONS FOR SELLING: Owners expecting baby.
EMPLOYEES: part-time: 2.